22 May 2013
Rating: 5.0 (1 vote) Please add your vote
My article in the Bridal Design Issue of
Canadian Florist Magazine
Helping your customers make decisions they feel good about, is a simple and cost effective way to make it easy for your customers to do business with you. That quickly translates into satisfied customers and a growing business.

Feeling good about a decision becomes progressively more difficult, the more decisions you have to make. We have all experienced that exhilarating moment you receive a new brief or schedule for a fun and exciting design.
So much you can do, and so many options! Soon you are feverishly scribbling down ideas, and ideas that expand on ideas, and a few ideas that might just be fun even though it is not quite what was envisioned to begin with. Before long you have so many options that it is impossible to decide what will work best. Even small decisions become really hard to make. Left unchecked you can end up losing that initial enthusiasm and energy, doing the minimum because it is "just another arrangement."
Decision fatigue causes you to become so flabbergasted by the possibilities that it becomes difficult to make a simple choice. Consider a bridal couple standing in front of an extremely creative designer, such as yourself, listening to all those options. Soon they are not sure of anything anymore. They wanted peonies but now the idea of parrot tulips sounds great as well. The happy and animated couple that walked into your design room, are now overwhelmed to the point of exhaustion.

The best way to avoid decision fatigue is to limit the number of decisions to only a handful of important ones.
The following hints will help you do exactly that, while allowing you to still explore all the available creative options, and offer the best possible solution.

Listen carefully when you first meet the couple
Language is vital to set the tone of what exactly is required. Listen carefully for words like "vintage" or "contemporary", "country style" or "high style," and clarify what exactly is meant. Refer to pictures of design style examples from the couple's scrapbook, your own portfolio, pin-board or magazines such as The Canadian Florist. My idea of "contemporary" or "frost pink" might be vastly different than yours. Once you are sure of the general expectations, focus your imagination to design something amazing that was described by them and would suit their vision, without asking them to make a single decision.

Ask context appropriate questions, without complicating the issue.
Sometimes it is important to leave some room for unavoidable substitutions of certain design elements that might not be available at the time of the function, but avoid showing more options once a decision is made. As designers we are enthusiastic about the range of twigs we can incorporate into a design, but to non-designers a lengthy explanation of the difference between contorted hazel and curly willow is just unnecessary and confusing.

Do not ignore obvious restrictions
Introducing unsuitable options wastes precious decision making energy. It is a waste to discuss how lovely a candle design will look, if the venue will not allow any burning candles. If your bridal couple really dislikes something, let it go. No matter how much you adore designing with it, or how trendy it is, or how far it would stretch their budged. The same holds true if you are really not in line with their vision, in which case it is preferable to refer them to a designer that will be a better match.
Cultivate relationships with a few other designers in the area with different styles. You can refer clients to them and they can do the same in return.

Be mindful of the time of day
People have a greater tolerance for decision making early in the day. Limit decision making even further if your appointment is in the afternoon, because by then the couple most likely have had to make hundreds of decisions. It is always a good idea to ask the couple if they have energy to make the decision now. Acknowledging the energy required for a decision can often rejuvenate someone, and help them to feel better about their decisions.

Evaluate your notes and dissect your plan
Get creative once you have a clear idea of what is expected of you. Develop your ideas to make them inspired and uniquely "you" but still within the project boundaries.

Know when you are done
A single great idea in a design is often enough. Develop your technique to perfection and focus on the execution to avoid over working the design, especially if it is a particularly fun project making it irresistible to work on it for "just a bit longer."
There is a fine line between offering a bride and groom a variety of creative options and overwhelming them completely to the point of exhaustion. Be kind to your customers, and limit the number of decisions they have to make.

Thank you Canadian Florist Magazine for inviting me to be part of your Bridal issue. It is an inspirational resource for all Florists. Have a look at the on-line magazine
16 May 2013
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Weave a armature to rest a lily on
8 May 2013
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Glue a sisal bubble for a few delicate flowers to rest in
1 May 2013
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Weave a strip to slip around a candle
24 April 2013
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Suspend small bud vases with Macramé-like knotted wool. This design is featured on The Fusion Flowers Magazine Fusion Links page.
17 April 2013
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Create a soft light by making a leaf cocoon for a flameless candle
10 April 2013
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Oncidium orchids hiding in a woven grass cup
3 April 2013
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After a long winter it is always fun to use the first spring bulb flowers!
27 March 2013
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Weave a nest for an Easter design
20 March 2013
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Retail florists and wholesalers are already designing, ordering and preparing their product range for prom. This is my article that I wrote for the Prom Design Issue of Canadian Florist Magazine
13 March 2013
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Weave blades of grass to create a cover for a glass vase
6 March 2013
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My article and bridal bouquet designs featured in the DIY Wedding Magazine
27 February 2013
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create a mesh to drape over the design to create a soft veil.
20 February 2013
Rating: 4.4 (10 votes) Please add your vote
Retail florists and wholesalers are already designing, ordering and preparing their product range for Mother's Day. This is my article that I wrote for the Mother's Day Design Issue of Canadian Florist Magazine
14 February 2013
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Sometimes creative blunders becomes creative inspiration
6 February 2013
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Fold a grass fish for an easy going underwater design detail
30 January 2013
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This was my last two designs for my It's High Time for Tea Floral Craft and Art Demonstration at The Capilano Flower Arranging Club meeting
22 January 2013
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This was my second two designs for my It's High Time for Tea Floral Craft and Art Demonstration at The Capilano Flower Arranging Club meeting
14 January 2013
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This was the first two designs for my Floral Art and craft demonstration at The Capilano Flower Arranging club
10 January 2013
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Retail florists and wholesalers are already designing, ordering and preparing their product range for Valentine's Day. This is my article that I wrote for the December 2012 Valentine's Day Design Issue of Canadian Florist Magazine
31 December 2012
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Knot a grid to place over a glass bubble vase to keep plant material in place
24 December 2012
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Wire a Tiny Twig Treasure Trunk for small Christmas gifts
18 December 2012
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Capilano Flower Arranging Club Designing for Christmas Workshop: Yule log
12 December 2012
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An exceptional moment frozen in time… 12:12:12 12/12/12
4 December 2012
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My article looking at contrasts and 6 winter lantern designs featured in the DIY Wedding Magazine
27 November 2012
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Weave a wire and twig Christmas chandelier
20 November 2012
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Glue snippets of dried green stems and Green Trick Carnation to make tiny floral wings for Christmas
11 November 2012
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A rosette of fall leaves to celebrate the beauty of autumn
6 November 2012
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An easy going design of ripped grass and calla lilies. But look a bit closer. See if you can find Mr. Stalk relaxing somewhere between the blades of grass.
Weave a Midelino cane coil harvest basket to display ghost pumpkins and frightful woolly "botrytis" in. Have a fun Halloween everyone!
23 October 2012
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Design Inspiration Video: Take a few twigs, snippets of air plants and succulents and combine both traditional wire and tape techniques with more contemporary methods to embed a Boutstix Magnet Stix right into the foundation of the design for a strong and secure way to attach corsages and boutonnieres.
16 October 2012
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Celebrate the bright colours of autumn with lilies and Chinese lanterns
8 October 2012
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Thank you.
8 October 2012
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Effortless is hard work! Effortless is difficult to achieve! Effortless takes years! The reward is exactly that; your work will be without effort. My article in the Canadian Florist Magazine
1 October 2012
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Weave a sphere from grass to catch a precious and exquisite and perfect glistening early autumn dew drop
22 September 2012
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An Autumn Equinox design that captures the moment before the spectacular colour burst of autumn floats around again
18 September 2012
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Romantic rose centerpiece with just a bit of an edge featured in the DIY Wedding Magazine
10 September 2012
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Gypsophilla design with Celtic love knots featured in the DIY Wedding Magazine
My fourth design in my demonstration at the BC Floral Art Society meeting
5 September 2012
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My third design in my demonstration at the BC Floral Art Society meeting
27 August 2012
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My second design in my demonstration at the BC Floral Art Society meeting
21 August 2012
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My first design in my demonstration at the BC Floral Art Society meeting
August is the month for retail florists and wholesalers to start designing, ordering and preparing their product range for the Christmas and Festive Season. This is my article that I wrote for the August 2012 Christmas design Issue of Canadian Florist Magazine
8 August 2012
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A veil of green wool, Spanish moss and dried hydrangeas hang over white lilies
31 July 2012
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Delicate cherry twig, rosary vine and oncidium orchid enchanted forest masquerade masque.
24 July 2012
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A twig structure with roses
17 July 2012
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The only thing I needed to make these avocado green arums perfect was a small admirer...
10 July 2012
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Glue a heart shaped design made from bark and wood.
3 July 2012
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Stack and wire twigs to create a twig mushroom with attitude for summer
26 June 2012
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To commemorate Queen Elizabeth II’s Diamond Jubilee and the 20th Anniversary of Friends of Government House Gardens Society a Horticultural event was hosted in the gardens and Great Hall of Government House in Victoria, Canada entitled British Columbia Blooms.
19 June 2012
Rating: 4.0 (3 votes) Please add your vote
The emotions your designs inspire give real meaning to your work. My article in the Canadian Florist Magazine
11 June 2012
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A sticky shooting star made with gypsophila stems and fluffy dandelion seeds
5 June 2012
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Two fairy tale design details that will capture the imagination of even the youngest members of your wedding party. A tiny bug box to carry your rings in for the ring bearer and a small butterfly net filled with confetti petals for a small flower girl to scatter down the aisle. This DIY projects were fashioned for the DIY Weddings Magazine
30 May 2012
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As a floral artist I am inspired by the endurance of nature and my work is still re-creating the Sleeping Beauty Castle of my imagination.
22 May 2012
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Place short twigs, leaning to one side to create a flower frog
16 May 2012
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A ripped flax, Ranunculus and Mikado Reed drop shaped nest
8 May 2012
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Weave a grass pebble for the orchid to nestle in.
1 May 2012
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Designing adventurous Contemporary Floral centerpieces Article in the
Canadian Florist Magazine
24 April 2012
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Braiding and plaiting and knotting hair is a huge trend in hairdressing at the moment. Intricate little plaits are draped over long flowing hair to add complexity and quirk. It’s a lovely design trend to add to floral art.
19 April 2012
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Sunday April 22 is Earth day and a tiny floral fridge magnet is a wonderful reminder of just how beautiful our planet is.
13 April 2012
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The sprouts are sprouting and the bees are being and the birds are birding. Tempting as it is new growth is hard to condition. Hard, but not impossible
7 April 2012
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A clean Easter design. The tiny blossoms are Kalanchoe 'Calandiva Pink'. Tucked low in the paper eggs are a few Cymbidium orchids and the twigs are contorted hazel. The feathers are made from Kyogi or shaved wood.
3 April 2012
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Designing Contemporary Floral Accessories and Body Flowers Article in the Canadian Florist Magazine
This is the fourth and last design I did for my Floral Fable demonstration.
This is a detailed look at my third Floral Fable design. When you design, every detail you add matters and the smallest element can change the design completely.
23 March 2012
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This is a detailed look at my second Floral Fable demonstration design
This is a detailed look at my first Floral Fable demonstration design
I did a Floral Art demonstration at The Capilano Flower Arranging club. Over the next few weeks I will show the designs in detail and add the design tutorials. This week I’ll look at the concept, the basic mechanics and the Floral Art structures, constructions and armatures used in the demonstration.
10 March 2012
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This was my design for The Capilano Flower Arranging Club workshop. We were exploring designs using all things edible: fruit, vegetables and a bit of herbs.
6 March 2012
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Instead of weaving a platter try stacking the twigs from large to tiny small
28 February 2012
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Time Saving Tips and Article in the Canadian Florist Magazine
22 February 2012
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My design entered for evaluation at the Floral Trends Design Group meeting in South Africa
15 February 2012
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A small hand held design as an alternative to a corsage.
7 February 2012
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Love grows!
I wrote this article for Wedding Business Success (an online meeting place for the wedding industry) exploring a positive way of looking at creativity and... stealing!
25 January 2012
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The design drips down in three tiers each celebrating life, love and connection.
18 January 2012
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This contorted hazel twig reminded me of an ancient and wise bonsai tree. It definitely has a story of its own to tell. I wanted to capture that in my design. All it needed was to be aged with a beard of lichen and moss. And I couldn’t resist adding a lighter touch of fragrant paper white snowflakes to swing gently on its bare winter branches in the chilly breeze.
5 January 2012
Rating: 4.6 (5 votes) Please add your vote
Floral Craftsmanship Article in the Canadian Florist Magazine
Is it better to go Cold Twinkle Turkey and embrace the minimalist living room or rather ease into it?
28 December 2011
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Delicate glass bubbles filled with the midnight blue African violet flowers, purple ornamental capsicum and spilling down the design are a few stems of rosary vine
20 December 2011
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A small, all natural gift box woven from palm
Wire spirals twisted around candles to make small Christmas trees for the Christmas Eve dinner table
I wanted my Hazel twig wreath to look like forest filigree: mysteriously overgrown, tangled with age and dappled with moss and lichen. The wreath is also dressed with fresh and dried flower bud clusters and operculum of Eucalyptus.
29 November 2011
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I used wire, fishing line (mono-filament) and Phalaenopsis orchid roots to make a messy lace Christmas stocking and dressed the stocking with frost green Cymbidium orchids
Christmas Flower Trends 2011 starts with a Floral Craft Assignment from the Floral Trends Design Group to make an Earthly Angel garden decoration.
The elongated heart shape Echeveria waist corsage is meant to be worn low around the hip as a trailing ribbon clasp.
9 November 2011
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I designed my posy to be light and feathery but also earthly, like a fresh snowball gathered from a forest floor.
1 November 2011
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A floral design snapshot of what it looks like when walking down the streets of Vancouver this week.
A fun Halloween ghost pumpkin design
19 October 2011
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I wanted my parasol design to be thoroughly me, and thoroughly contemporary yet respectful of the guiding rules and methods shared by the different schools of Ikebana.
13 October 2011
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I have always been fascinated, as a designer, by the idea that there is a point when extremes or direct contrasts flip into its opposite.
7 October 2011
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Thanksgiving pumpkin with Chinese lanterns and spiral blossoms
29 September 2011
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A twig and stick design with sweet dumpling pumpkins and rosary vine (Ceropegia woodii). I also made a cherry twig and skeleton leaf Stick Insect
21 September 2011
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The fan is made from 18 coffee stir sticks and dressed with a veil of grass, fall leaves and Viburnum berries
My take on harnessing elegance, simply looped from lily grass. Cool, as in attention-grabbing idea. Collected, as in held together. And contemporary as in the latest thing
6 September 2011
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Autumn leaf composite flower
30 August 2011
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Freely translated it means Each Moment, Only Once. It is a saying associated with Japanese tea ceremonies.
24 August 2011
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A Touchstone is something or even someone that you can rely on to evaluate the strength or worth of an idea or concept.
16 August 2011
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Japanese aesthetic, wabi-sabi, acknowledges three simple truths:nothing lasts, nothing is done, and nothing is perfect.
10 August 2011
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Pleats are accordion like folds of equal width in alternating opposite directions in any kind of fabric. I absolutely love the tight buds of Allium and they represent the "pleasure" part of my design
3 August 2011
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The heart shape of my corsage is woven from shaved wood and then decorated with green strawberries. I used corsage magnets to place the corsage on the lapel of a jacket
26 July 2011
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Succulents are really trendy right now. Not just as potted plants but also in designs. All the way from floral accessory to fashion accessory- right on trend!
21 July 2011
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When you need inspiration for a design problem study a Traditional Craft- you will be amazed!
12 July 2011
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Kyogi Paper and Phalaenopsis Orchids Blown Away in the wind
5 July 2011
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Throughout their dangling history tiny to robust tassels were universally used as a finishing feature in fabric decoration and symbols of standing in religious order and nobility and military ranks.
21 June 2011
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I wove my Zipper from just over 300 short, dried rose twigs with tiny thorns on them. The delicate "fabric" at the back of the design is woven rose bush roots. Aranthera and Aranda orchids in tiny test tubes covered with rose stem bark are placed in the Zipper design.
7 June 2011
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The name Cymbidium or boat Orchid is derived from the Greek word Kumbos meaning "hole or cavity", referring to the hollowness in the base of the lip of the flowers.
2 June 2011
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The Asian Cymbidium is considered a gift of respect and friendship. The florets are also considered symbols of "virtue" and "morality" in many other cultures.
28 May 2011
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This is a wired bridal bouquet.
These dramatic sprays of orchids have thick, waxy flowers with five pointed sepals and petals (of approximately the same dimension) on each bloom and will last 2-4 weeks as cut flowers and 2-3 months as flowering plants.
11 May 2011
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Tulips continue to grow once the stem is severed from the bulb. More often than not you can use this growth to create an ever changing design. But sometimes you want that tulip to stay in the position it is placed.
29 April 2011
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Design 3:Wedding Tiara. This is a real Cinderella design, one moment scrubbing pots and the next getting ready for the ball.
25 April 2011
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Design 2: Up-cycle drinking straws to make tiny test tubes to hold the orchids on my willow twig blind.
24 April 2011
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Up-cycle the inner plastic ring from a roll of floral tape to make a wrist corsage
21 April 2011
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Spring "Ice cream" posy with a Banana Leaf "cone"
So much goes into one stage design that I thought it would be worthwhile to break up the design elements and explore each in more detail.
When I demonstrate I focus on sharing the art of contemporary floral design, as I see it.
I prefer not to drape fabric over or hide my designs behind a screen before a demonstration. Instead I create a "diversion" that will capture the audience's interest.
3 April 2011
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I needed the wreath to be as light as possible to make sure it would "dance in the rain" on the flexible metal stand.
I wanted my design to feature mostly growing plants- creating a natural display on the supernatural wreath.
When I started researching mud as a possible enhancement to contemporary floral art I was thoroughly inspired by the possibilities.
28 March 2011
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Weaving hot glue spider webs
Because it was my birthday I wanted to give the audience each a slice of birthday cake to celebrate with me. For obvious reasons I settled on dark chocolate Mud Pies.
18 March 2011
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Chrysanthemum Hourglass
A mould is a hollow container or profile used to give shape to molten or hot liquid material as it cools and hardens.
Waxed fruit and a Hot Glue nest
1 March 2011
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Reflex Tulip and Passion Fruit Tendrils in a wax disk
25 February 2011
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It's not really what we call things that matter but what they are made of- in this design, it's made of all three types of Oasis and wool.
19 February 2011
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Twig waterfall creates the boundary between the "under" and the "over" of the design. Tutorial: How to cover test tubes with Rainbow Oasis
17 February 2011
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Hanging garden Design using Rainbow Oasis Powder
Carving hearts out of Rainbow Oasis to create an under water design
Create the two or more coloured details with Rainbow Oasis.
3 February 2011
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Wax and Rainbow Oasis keep the flower heads in place.
29 January 2011
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Water stream breaking through ground in an autumn forest.
Every designer knows how to stretch their supplies. We use and re-use our dried plant material until our fellow designers feel like hiding it from us. I formed such an attachment to my vine wreaths. This post features four designs using the same wreaths.
14 January 2011
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Flax leaves are ripped with a kenzan and wrapped with copper wire and small blue beads to create a rope to weave into a delicate spider web.
5 January 2011
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To create this huge Protea I took apart nine Protea flower heads and glued the tepals and bracts back on to a polystyrene ball to create a large Protea composite flower that is similar in shape to an African clay vase used in wedding ceremonies.
1 January 2011
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My design "Desalination" featured in the 2011 South African Flower Union Calender